Cookie Policy
Effective Date: 2025-10-12
This Cookie Policy explains how SWATCHON (“SWATCHON,” “we,” “us,” or “our”) uses cookies and similar technologies on our website, apps, and services (the “Platform”). It should be read together with our Privacy Policy.
1. What Are Cookies?
Cookies are small text files stored on your device by your browser. They help websites work, remember your preferences, and measure performance. We also use related technologies such as local storage, pixels, SDKs, and tags (“Cookies”).
2. How We Use Cookies
- Essential (Strictly Necessary): required for core features (secure login, cart/session, fraud prevention, load balancing).
- Preferences: remember choices (language/locale, currency, country, UI settings).
- Analytics: understand usage and improve the Platform (pages visited, events, device/browser diagnostics).
- Performance: caching, CDN routing, error tracking, and service availability.
- Marketing/Advertising: measure campaigns and (where permitted) show relevant ads; may involve third-party partners.
3. Types of Cookies We Set
| Category | Examples | Retention |
|---|---|---|
| Essential | session_id, auth_token, cart_id, anti_csrf | Session or up to 12 months |
| Preferences | locale, currency, country, cookie_consent | Up to 12–24 months |
| Analytics / Performance | analytics_client_id, event counters, error flags | Session or up to 24 months |
| Marketing / Ads | campaign_id, attribution tags | Varies by partner (see below) |
Note: Exact names and durations may change as we improve the Platform.
4. Third-Party Cookies & Partners
Some Cookies are set by third parties that provide services to us (e.g., analytics, performance monitoring, marketing measurement, fraud prevention, payment widgets, and logistics/checkout tools). These partners may set their own Cookies and receive information from your browser when you visit our Platform. Their use of information is subject to their own privacy policies.
5. Your Choices
- Cookie Banner / Settings: On your first visit (and periodically thereafter), we present a consent banner. Essential Cookies cannot be disabled because the site would not function properly.
- Browser Controls: Most browsers let you block or delete Cookies. See your browser’s help pages (e.g., Chrome, Safari, Firefox, Edge). Blocking some Cookies may break certain features (login, cart, checkout).
- Ad Preferences: You can opt out of interest-based advertising through platform tools (e.g., Google Ad Settings) or industry pages such as the DAA/EDAA where available.
6. Region-Specific Information
EEA/UK/CH (GDPR/ePrivacy)
We obtain your consent for non-essential Cookies (e.g., Analytics, Marketing) via our consent banner. You may withdraw consent at any time via cookie settings. Essential Cookies are used on the basis of our legitimate interests in providing a secure, functional service.
California & Certain U.S. States
We do not sell personal information for money. Where “sharing” for cross-context behavioral advertising applies, you may opt out through cookie settings or the “Do Not Sell or Share My Personal Information” link (where provided). See our Privacy Policy for more.
7. Local Storage & Similar Technologies
We may use local storage, indexedDB, and similar technologies for preferences, caching, and performance. You can clear these via your browser’s site data tools.
8. Updates to This Cookie Policy
We may update this Policy to reflect changes in technology, law, or our practices. We will post the updated version with a new Effective Date and, where required, provide additional notice. Your continued use of the Platform after the Effective Date constitutes acceptance.
9. Contact
If you have questions or requests regarding Cookies, contact us at support@swatchon.com.

